Tobacco Free Project Evaluation Support

San Francisco Department of Public Health

Project Years: 2021

The San Francisco Department of Public Health’s Tobacco Free Project needs to regularly to design, implement, and evaluate their programming funded by California Tobacco Control Program. Their main objectives in the last round of funding were to create a smoke-free multi-unit housing policy in San Francisco, update the existing San Francisco tobacco retail license to include a minimum pricing policy and/or a policy banning discounts on tobacco products, continued engagement of youth in local tobacco control efforts, and ultimately end the sale of tobacco products in San Francisco.

Facente Consulting collaborated with the Tobacco Free Project over the course of three years to guide, design and implement a range of evaluation activities, including data collection in local housing complexes and tobacco retailer locations, key informant interviews and focus groups with local stakeholders, public opinion polls, surveys of trainings and technical assistance, tracking policy progress and media coverage of tobacco control efforts, assessing Coalition member satisfaction, and training community data collectors. Results were regularly reported to the California Tobacco Control Program and published on the Tobacco Free Project website. At the end of the 3-year contract, we produced summary evaluation reports for each of TFP’s four objectives.